Norma Chu
Founder and Chief Executive Officer
- Founded DayDayCook in 2012 and has since won numerous awards as a visionary entrepreneur in the cooking and lifestyle community
- Founder of Good Food Movement, a leading food-tech accelerator fund based in Hong Kong
- Board Member of Young Presidents' Organization North Asia Regional and Hong Kong Shanghai Youth Association
- Standing Director of Shanghai Hong Kong Association
- Former HSBC Head of Equities Research (Private Bank)
Jeffrey Ervin
Co-Chief Financial Officer
- 20+ years of experience in senior corporate and financial roles
- Most recently Chairman and CEO of IMAC Holdings (Nasdaq: BACK)
- Previously VP of Finance for Medicare.com & the Baptist Hospital System
- M.B.A. from Vanderbilt University and B.S. in finance from Miami University
Kyle Guse
Chief Legal Officer and Head of IR
- 30 years of experience as corporate attorney and CPA representing world-leading innovative, rapid growth companies
- Managed more than 100 M&A and capital market transactions in U.S. and abroad
- A decade as CFO, General Counsel, Head of IR for a NASDAQ-listed company
Malik Sadiq, PhD
Chief Operating Officer
- 25+ years in global food & beverage sectors
- C-level positions at Tyson Foods, Livekindly Collective, Great Doorway Consulting, Arthur Anderson Consulting Baldwin Piano and Humco Pharmaceuticals
- Skilled in driving growth and operational efficiency, both organically and through M&A
- Authored leadership book “Leading Teams, Developing Owners”
- Doctorate and Masters in Industrial Engineering, Bachelor in Electrical Engineering from the University of Arkansas
Ethan Yong Kang Yu
Principal Financial and Accounting Officer
Ethan Yong Kang Yu is our Principal Financial and Accounting Officer. Since September 2020, Mr. Yu has served at several important capacity at DayDayCook, where he is responsible for the company's financial management and capital raising. In November 2024, he was promoted to lead the finance function for the group. From 2018 to July 2020, Mr. Yu worked at BakerTilly International Certified Public Accountants (Special General Partnership) Shanghai branch, assisting client companies with several successful IPOs. Mr. Yu has been engaged in finance-related work since obtaining his bachelor's degree from Jilin Agricultural Science and Technology University in 2018.